Title :
Notice of Retraction
Analysis of the clothing consumption under the profit preferences
Author :
Jun, Deng ; Jun, Gan
Author_Institution :
School of Management, Department of Business Administration Hubei University of Techology Wuhan Hubei, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
Taking the city Wuhan for example, the consumers could be put into 7 segment markets according to their profit preference of six factors. At the same time, the 7 markets could be analysis by the demographic characteristics, the place of shopping, the amount of buying, the source of information and the preference ways of promotion to depict the characteristics of the segments, which provides basis for the clothing enterprises to make the right marketing strategy.
Keywords :
Business; Clothing; Economics; Educational institutions; Image segmentation; Loading; Interest preference; Market segmentation; clothing consumption;
Conference_Titel :
E -Business and E -Government (ICEE), 2011 International Conference on
Conference_Location :
Shanghai, China
Print_ISBN :
978-1-4244-8691-5
DOI :
10.1109/ICEBEG.2011.5881740
