Title :
The application of E-business in the car sales: An analysis based on performance
Author_Institution :
Management-Institute, Bo-Hai University, Jinzhou, China
Abstract :
This paper, at first analyzed the characteristics of car sales in China; then designed performance model and introduced the input data that the car sales had used E-business and the car sales income of every 12 countries, calculated the appropriate level of performance, found out the difference and advantage of China compared with other countries; at last, proposed effective strategies which was suitable for Chinese characteristics and used e-business in car sales.
Keywords :
Automobiles; Automotive engineering; Companies; Industries; Manufacturing; Marketing and sales; Car sales; Car sales income; E-business; Input data; Performance;
Conference_Titel :
E -Business and E -Government (ICEE), 2011 International Conference on
Conference_Location :
Shanghai, China
Print_ISBN :
978-1-4244-8691-5
DOI :
10.1109/ICEBEG.2011.5881847