Title :
Notice of Retraction
Expanded Hotelling Model with introduction of informative advertising
Author :
Ji Nian ; Hu Jia ; Yu Qian
Author_Institution :
Coll. of Econ., Wuhan Univ. of Technol., Wuhan, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
Traditional Hotelling Model is theoretically based on several assumptions, which implicitly include customers´ general awareness of the two firms on both prices and productions. However, there has been much interests in studying Hotelling Model with relaxing its basic assumptions. In this paper, we introduce informative advertisement into Hotelling Model, which might be more consistent with real-world situation. And then we conclude the inherent relationship between price and advertising, depending on a series of analysis.
Keywords :
advertising; utility theory; Hotelling model; customer utility function; informative advertisement; Biological system modeling; Oligopoly; Hotelling Model; double-oligopoly; informative advertising;
Conference_Titel :
Advanced Management Science (ICAMS), 2010 IEEE International Conference on
Conference_Location :
Chengdu
Print_ISBN :
978-1-4244-6931-4
DOI :
10.1109/ICAMS.2010.5553101