Title :
Paper technical communicators as facilitators of negotiation in controversial technology transfer cases
Author :
Sullivan, Dale L.
Author_Institution :
North Dakota State Univ., Fargo, ND, USA
Abstract :
When Monsanto attempted to release transgenic wheat in the upper Midwest of the US, localization efforts to accommodate stakeholders were unsuccessful. This paper explores this case briefly and suggests a new role for technical communicators as negotiators of technology.
Keywords :
crops; technical presentation; technology transfer; GMO crops; organic producers; technical communication; technology transfer; transgenic wheat; Auditory system; Computer aided software engineering; Crops; Genetic engineering; History; Professional communication; Public relations; Springs; Technological innovation; Technology transfer;
Conference_Titel :
Professional Communication Conference, 2005. IPCC 2005. Proceedings. International
Print_ISBN :
0-7803-9027-X
Electronic_ISBN :
0-7803-9028-8
DOI :
10.1109/IPCC.2005.1494197
