DocumentCode :
1797255
Title :
Towards a sustainable gamification impact
Author :
AlMarshedi, Alaa ; Wills, Gary B. ; Wanick, Vanissa ; Ranchhod, Ashok
Author_Institution :
Sch. of Electron. & Comput. Sci., Univ. of Southampton, Southampton, UK
fYear :
2014
fDate :
10-12 Nov. 2014
Firstpage :
195
Lastpage :
200
Abstract :
Gamification is defined as the use of game elements in a non-gaming context. It is been getting a lot of attention in recent years. However, the number of research done on gamification is limited. One of the problems it faces is sustainability. Designers might overlook the elements that increase sustainability due to lack of a standard framework that contains the essential components to achieve that goal. This conceptual paper proposes a framework that aims to increase the sustainability of the desired impact of gamified applications. This framework contains the following components: flow, relatedness, purpose, autonomy and mastery in the design of gamified applications. The proposed framework will help to guide future work in the field of games and gamification. In the future we aim to study the framework further and test its application in real environments.
Keywords :
computer games; social aspects of automation; nongaming context; sustainable gamification impact; Business; Context; Educational institutions; Entertainment industry; Feedback loop; Games; Standards; Flow; Gamification; Motivation; Sustainability; User Engagment;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Information Society (i-Society), 2014 International Conference on
Conference_Location :
London
Type :
conf
DOI :
10.1109/i-Society.2014.7009041
Filename :
7009041
Link To Document :
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