Title : 
Creating Value in a Medical Device Company through Intellectual Assets
         
        
        
        
        
        
        
            Abstract : 
The three legs of an effective intellectual asset management process are introduced: creating of intellectual assets (patent, copyrights, trademark, designs), the destruction of the value by adversely held intellectual assets and the effective management of intellectual assets.
         
        
            Keywords : 
biomedical equipment; copyright; design; patents; trademarks; copyrights; designs; intellectual assets management; medical device company; patent; trademark; value creation; value destruction; Asset management; Companies; Costs; Documentation; Intellectual property; Knowledge management; Leg; Medical diagnostic imaging; Reverse engineering; Trademarks; Copyright; Equipment and Supplies; Health Care Sector; Patents as Topic;
         
        
        
        
            Conference_Titel : 
Engineering in Medicine and Biology Society, 2007. EMBS 2007. 29th Annual International Conference of the IEEE
         
        
            Conference_Location : 
Lyon
         
        
        
            Print_ISBN : 
978-1-4244-0787-3
         
        
        
            DOI : 
10.1109/IEMBS.2007.4353309