• DocumentCode
    1890467
  • Title

    Research on Data Preprocessing in Supermarket Customers Data Mining

  • Author

    Wei Jianping

  • Author_Institution
    Sch. of Econ. & Manage., Weifang Univ., Weifang, China
  • fYear
    2010
  • fDate
    25-26 Dec. 2010
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    This paper focuses on the research of data preprocessing in data mining. Experiments are carried out on the transaction data of customs in some medium-sized supermarket. During the process of data analyzing and processing, correlation analysis method is used in order to identify which attributes could be integrated. In this process, data scale is reduced enormously and data with relatively small absolute value increases in the integration. Consequently, optimization of analysis result is reached and analysis difficulty has been reduced greatly.
  • Keywords
    customer relationship management; data mining; marketing data processing; transaction processing; data preprocessing; medium-sized supermarket; supermarket customers data mining; transaction data; Business; Classification algorithms; Correlation; Dairy products; Data mining; Data preprocessing; Petroleum;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Engineering and Computer Science (ICIECS), 2010 2nd International Conference on
  • Conference_Location
    Wuhan
  • ISSN
    2156-7379
  • Print_ISBN
    978-1-4244-7939-9
  • Electronic_ISBN
    2156-7379
  • Type

    conf

  • DOI
    10.1109/ICIECS.2010.5677884
  • Filename
    5677884