Title :
The humanistic requirements for children food packaging
Author :
Lingyu, Zhu ; Liang, Huang
Author_Institution :
Coll. of Fine Arts, Hubei Normal Univ., Wuhan, China
Abstract :
The children growing in the new economic environment are care-free about feeding and clothing. The modern living and thinking have brought about various changes to children´s needs. The children´s food is particularly the parents´ most concern. Therefore, besides the safety and convenience of the previous concern, the children food packaging should more value the children´s psychological needs and humanistic care in terms of the material, structure, colour, interest and entertainment. Today´s children food packaging is colourful and taking on various forms. Improving the children food packaging in colour, structure, and outlook to meet children´s needs, to arouse children´s desire to purchase and to propel the parents to complete the purchase will promote the sales.
Keywords :
consumer behaviour; food manufacturing; packaging; product design; children food packaging; children humanistic care; children psychological needs; economic environment; humanistic requirements; Economics; Packaging; Variable speed drives; children food; humanistic requirement; packaging design;
Conference_Titel :
Computer-Aided Industrial Design & Conceptual Design (CAIDCD), 2010 IEEE 11th International Conference on
Conference_Location :
Yiwu
Print_ISBN :
978-1-4244-7973-3
DOI :
10.1109/CAIDCD.2010.5681278