Title :
Design of E-Commerce Personalized Service Model Based on Web Mining
Author :
Ji, Chaoyang ; Wang, Kai ; Chen, Xue
Author_Institution :
Educ. Technol. & Inf. Dept., Xuchang Univ., Xuchang, China
Abstract :
The paper describes the necessity carrying out electronic commerce personalized services firstly. It constructed a electronic commerce personalized service model based on web mining and described in detail the basic design idea and functions. This will provide a certain theoretical basic and reference value to build a true electronic commerce personalized service platform.
Keywords :
Web services; data mining; electronic commerce; personal computing; Web mining; e-commerce; electronic commerce; personalized service model; Business; Databases; Electronic commerce; Web mining; Web pages;
Conference_Titel :
Internet Technology and Applications, 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5142-5
Electronic_ISBN :
978-1-4244-5143-2
DOI :
10.1109/ITAPP.2010.5566332
