Title :
Digital manipulation: Illustrating the word HARAM of smoking
Author :
Hamid, Zahir Alauddin Abd ; Rahim, R.A. ; Masrek, Mohamad Noorman ; Ghazali, Nabila Aimi Mohamed
Author_Institution :
Dept. of Photography & Creative Imaging, Univ. Teknol. MARA, Shah Alam, Malaysia
Abstract :
This paper explores the advantages of applying digital manipulation and its ability to empower and illustrate meaning on the word HARAM which means unlawful, among Muslims smokers through successful creative photography. It proves how creativity can be built with more established by injecting manipulation technique in photograph and conveying affective auras than the traditional form. The paper explains the ethics of applying manipulation technique in photography´s world and a study of its requirements and impacts. It could help to improvise anti smoking ads that stated smoking is HARAM among Muslims.
Keywords :
advertising data processing; computer graphics; digital photography; ethical aspects; image processing; HARAM; Muslim smokers; affective auras; anti smoking ads; creative photography; digital photo manipulation technique; ethics; graphic design; illustration; unlawful; Conferences; Context; Ethics; Image color analysis; Interviews; Photography; Systems engineering and theory; Anti Smoking Ads; Haram; Manipulation Technique; Muslims smokers;
Conference_Titel :
System Engineering and Technology (ICSET), 2013 IEEE 3rd International Conference on
Conference_Location :
Shah Alam
Print_ISBN :
978-1-4799-1028-1
DOI :
10.1109/ICSEngT.2013.6650149