A mobile hot-spot navigator for instant POI finding in an unfamiliar area

As GPS devices show a great tendency to be popular, location based services such like instant POI finding become more and more important. On-the-go consumers require dynamic information, particularly ldquoword of mouthrdquo, to make better purchase decisions. To improve user experience on mobile POI finding in unfamiliar area, this study proposes a brand-new POI database comprising information extracted from user generated content (UGC) and a refined POI finding module which better equips the mobile navigation system. A design of iPhone application for implementing the mechanism and experiment are given at the end of the text.