Abstract :
So far the development of the Internet, which has been favored by many businesses as the timeliness and extensive in the dissemination of information. Online advertising as an important part of the profits, with the development of network technology, is extending the form from the text, pictures, gif to multimedia forms of advertising, from static to streaming media advertising, interactive experience, and other types of advertising, to maintain a chain of economic industrial in network area. Flash online advertising is a subset of what we call "interactive advertising". It provides a much richer experience than an animated gif or static image for the user when utilized in web advertising. In the future of network area, Flash ads will be more popular and occupy more market share. Viewing from the current applications of flash ad, there are a lot of problems in it. This article mainly discusses about how to spread Flash online advertising. It puts emphasis on analysis of questions in China and puts forward developable methods in future in order to offer some beneficial theoretical evidence for Chinese enterprises to use it effectually.
