Title :
Notice of Retraction
Study on the Chain Store Fuzzy Cluster Model Based on the Goods Association Rules
Author :
Guan Hongbo ; Yang Baoan
Author_Institution :
Glorious Sun Sch. of Bus. & Manage., Shanghai Ocean Univ. Shanghai, Shanghai, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
Efficient Store Management is one important strategy of Category Management, how to get the character of the store and how to classify the stores is the aims of this study. Using the Association to find the goods selling knowledge, building the similarity matrix, and applying the Fuzzy Cluster to classify the stores, so the special promotion to different type of store. The Precision Marketing is realized by the FCBA model.
Keywords :
data mining; fuzzy set theory; matrix algebra; pattern clustering; retailing; FCBA model; category management; chain store fuzzy cluster model; efficient store management; goods association rules; precision marketing; similarity matrix; Association rules; Business; Customer satisfaction; Educational institutions; Inventory management; Marketing and sales; Merchandise; Oceans; Stress; Sun;
Conference_Titel :
Management and Service Science, 2009. MASS '09. International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-4638-4
DOI :
10.1109/ICMSS.2009.5300917
