Title :
Notice of Retraction
Research of Consumers´ Cognition about Green Hotel in China
Author :
Li Zhuping ; Ouyang Qiang
Author_Institution :
Sch. of Bus., Central South Univ., Changsha, China
Abstract :
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
This paper analyzes the relation between cognition of green hotel and consumption will, investigates the relation of customer´s idiosyncrasy and cognitive intensity of the green hotel. The consumption attitude and will of the customer of Chinese hotel industry have been surveyed and studied on the spot. The result of study shows that the hotel customer of domestic market has certain green consumption consciousness at present, but has not totally turned into real green consumer behavior, and there are greater differences between different customers.
Keywords :
cognition; consumer behaviour; hotel industry; human factors; Chinese hotel industry; consumer behavior; consumer cognition; consumption attitude; domestic market; green hotel; Cognition; Consumer behavior; Educational products; Environmental economics; Environmental factors; Environmental management; Green products; Industrial relations; Protection; Technology management;
Conference_Titel :
Management and Service Science, 2009. MASS '09. International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-4638-4
DOI :
10.1109/ICMSS.2009.5301257