The personalization of mobile services

This paper presents an analysis of the requirements for service personalization and proposes a generic service architecture that supports personalization. It starts with a study of relevant personalization works and a discussion on the importance of personalization on services. An information space for service personalization is elaborated. A definition of personalization is given, and based on this definition the components of a generic mobile service are identified. A summary of the requirements for each of these components is given. Two models for realizing personalization of mobile services are presented. Last, two case studies on personalized Web browsing are presented to further highlight the complexity of personalization of generic mobile services, and to motivate for future work.