The study of the development of tourism e-business in China and the countermeasures

With the rapid development of online services, the tourism e-business service has developed rapidly. Tourism e-business is a new trend of the tourism economy, which emerging in the e-business industry, and developing rapidly for its own advantage. With the tourism industry full opening, the Chinese tourism e-business has developed fast, but in the lower level of e-business. This paper defines the concept of tourism e-business, and analyzes the characteristics and advantages of tourism e-business, and based the analysis of the development situation of tourism e-business in China, and analyzes the existing problems and put forward corresponding countermeasures.