An Empirical Study on Influence Factors for Organizations to Adopt B2B E-Marketplace in China

Author

Yan Jianyuan ; Zhai Chunjuan ; Zhaofang

Author_Institution

Dept. of Manage. Sci. & Eng., Nankai Univ., Tianjin, China

fYear

2009

fDate

20-22 Sept. 2009

Firstpage

1

Lastpage

6

Abstract

With the rapid development of e-commerce, the research on e-commerce adoption become more necessary and important. To identify the key factors for organizations in China to adopt the B2B e-marketplace, first, this paper builds the concept model according to TOE framework and the relative theory. Then, the model and relative hypothesis are tested using data from 203 Chinese enterprises. The result indicates that relative advantage, network externality, technological trust, top manager support have significant positive affects the adoption intention of organizations in China.

Keywords

electronic commerce; B2B e-marketplace; Chinese enterprises; e-commerce; influence factors; network externality; technological trust; top manager support; Consumer electronics; Data analysis; Educational institutions; Electronic commerce; Engineering management; Research and development management; Statistics; Technological innovation; Technology management; Testing;

fLanguage

English

Publisher

ieee

Conference_Titel

Management and Service Science, 2009. MASS '09. International Conference on

Conference_Location

Wuhan

Print_ISBN

978-1-4244-4638-4

Electronic_ISBN

978-1-4244-4639-1

Type

conf

DOI

10.1109/ICMSS.2009.5302980

Filename

5302980