• DocumentCode
    2164408
  • Title

    Study of Establishment and Method of Seller Credit Evaluation Index System for C2C E-Commerce

  • Author

    You, Tian-Hui ; Li, Lu ; Yu, Zhu-Chao

  • Author_Institution
    Sch. of Bus. Adm., Northeastern Univ., Shenyang, China
  • fYear
    2010
  • fDate
    24-26 Aug. 2010
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    In view of the current problems in credit evaluation systems provided by C2C E-commerce, this paper analyzes the three main aspects that influence the seller´s credit, and then build a new seller credit evaluation index system. On the basis of this, a multi-index linguistic evaluation method based on linguistic assessment information is proposed using LWD operator and LOWA operator. Finally, an example is used to illustrate the use of the proposed method.
  • Keywords
    credit transactions; electronic commerce; linguistics; C2C e-commerce; LOWA operator; LWD operator; linguistic assessment information; linguistic ordered weighted averaging; linguistic weighted disjunction; multiindex linguistic evaluation method; seller credit evaluation index system; Aggregates; Computational modeling; Decision making; Indexes; Internet; Pragmatics; Silicon;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management and Service Science (MASS), 2010 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-5325-2
  • Electronic_ISBN
    978-1-4244-5326-9
  • Type

    conf

  • DOI
    10.1109/ICMSS.2010.5576835
  • Filename
    5576835
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2164408