Title :
Quantum Leap for Greater Commercialisation
Author :
Thoroughgood, D. ; Doukas, L.
Author_Institution :
Sch. of Aerosp., Mech. & Manuf. Eng., RMIT Univ., Melbourne, VIC, Australia
Abstract :
The successful commercialisation of R&D in Australia has been quite low, even though it is shown that the output of new knowledge as measured by R&D publications is ranked quite high. This paper outlines a new systems engineering model that after implementation to date has proposed an improved probability of a successful commercialisation. This is achieved through greater flexibility achieved through a dynamic model and sets out procedures, activities and measurements to allow better decisions to be made. With greater emphasis on risk minimisation and rafting scenarios in contrast to risk avoidance and singular direction this model provides a fresh system that can be implemented on a broader range of different products and technologies looking for commercialisation.
Keywords :
probability; research and development; risk management; systems engineering; R&D; commercialisation; dynamic model; probability; rafting scenario; risk avoidance; risk minimisation; systems engineering model; Adaptation model; Appraisal; Context; Context modeling; Feeds; Solid modeling;
Conference_Titel :
Management and Service Science (MASS), 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5325-2
Electronic_ISBN :
978-1-4244-5326-9
DOI :
10.1109/ICMSS.2010.5576953