Title :
Research of SOA-Based CRM in Telecommunications Industry
Author :
Fu, Xiang-Ling ; Yu Ya-nan ; Song Mao-qiang ; Qi Jia-yin
Author_Institution :
Sch. of Software Eng., Beijing Univ. of Posts & Telecommun., Beijing, China
Abstract :
This paper first analyzes the architecture of the existing CRM in operators and its disadvantages. When operators integrate the 3G services into their business, it is necessary to propel their business support system shift from DOA (data-oriented architecture) to SOA (service-oriented architecture).Then an architecture of the CRM system based on SOA is presented. The paper finally takes an example of how to integrate the CRM and SFS based on SOA.
Keywords :
3G mobile communication; customer relationship management; telecommunication network management; 3G services; CRM; DOA; SOA; business support system; customer relationship management; data-oriented architecture; service-oriented architecture; telecommunications industry; Automation; Business; Computer architecture; Couplings; Service oriented architecture; Software; Telecommunications;
Conference_Titel :
Management and Service Science (MASS), 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5325-2
Electronic_ISBN :
978-1-4244-5326-9
DOI :
10.1109/ICMSS.2010.5577074
