An Empirical Research on the Route Selection of the Employees´ Knowledge Reception

Through 335 questionnaires collected from 22 corporations in our survey, the two key factors which can influence the employee´s knowledge reception readiness in the process of knowledge transfer, namely the degree of knowledge customization and the reliability of the knowledge source, are studied empirically. Moreover, the mediate effect of the employees´ involvement degree and specialization degree to the route is analyzed. Therefore, increase the requirement of the external knowledge customization as well as the authority of the external consultants will be help to advance the employees´ knowledge reception readiness, and then make an influence to the work performance. When receiving the external knowledge, it is important to not only enhance the employees´ involvement and specialization but also to pay attention to the employees´ attitude to the reform brought by the external knowledge as well as the resistance caused by the reform so that the external knowledge could be evaluated properly and received. Finally, the suggestions for the managerial practice as well as the future research direction are proposed.