Title :
Inquiring into International Business Product Innovation in Commercial Banks
Author_Institution :
Sch. of Economic & Adm., Xi´´an Univ. of Technol., Xi´´an, China
Abstract :
This paper first analyzes necessitates of innovation in international business, and then it gives six countermeasures of how to implement innovation for banks. After that it discusses how to deal with several relationships in international business innovation, finally it summarizes the above content.
Keywords :
banking; innovation management; bank innovation; commercial banks; international business product innovation; Banking; Consumer electronics; Economics; Finance; Personnel; Technological innovation;
Conference_Titel :
Management and Service Science (MASS), 2010 International Conference on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-5325-2
Electronic_ISBN :
978-1-4244-5326-9
DOI :
10.1109/ICMSS.2010.5577583
