• DocumentCode
    2223042
  • Title

    An Information Fusion Model of Customer Identification Based on ELM-SVM-DS

  • Author

    Wang, Jianren ; Huang, Zhiwen ; Duan, Ganglong

  • Author_Institution
    Xi´´an Univ. of Technol., Xi´´an, China
  • Volume
    2
  • fYear
    2010
  • fDate
    26-28 Nov. 2010
  • Firstpage
    464
  • Lastpage
    467
  • Abstract
    To solve those problems of the low recognition rate, the slow running speed and poor robustness of the existing customers´ identification system, an information fusion method based on Extreme Leaning Machine (ELM), Support Vector Machine (SVM) and DS evidence theory was proposed. For customer recognition problems, this information fusion model integrates advantages of ELM, SVM and DS, and can solve the shortcomings of models with a single algorithm. We used this model to do experiments with empirical data sets, and the simulation results show that the recognition accuracy of the model can be up to 91%, indicating that the method is feasible, and can effectively improve customer recognition rate and robustness.
  • Keywords
    customer relationship management; sensor fusion; DS evidence theory; ELM-SVM-DS; customer identification; customer recognition problem; extreme leaning machine; information fusion method; information fusion model; low recognition rate; poor robustness; slow running speed; support vector machine; Customer Identification; DS Evidence; Extreme Leaning Machine; Information Fusion; Support Vector Machine;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Management, Innovation Management and Industrial Engineering (ICIII), 2010 International Conference on
  • Conference_Location
    Kunming
  • Print_ISBN
    978-1-4244-8829-2
  • Type

    conf

  • DOI
    10.1109/ICIII.2010.276
  • Filename
    5694615