Title :
Study of accounting firm´s partnership culture based on fuzzy evaluation method
Author :
Ming, Wei ; Yong-hong, Zhao ; Li-jun, Xia
Author_Institution :
Sch. of Econ. & Manage., Xi´´an Univ. of Posts &Telecommun., Xi´´an, China
Abstract :
The partnership culture in accounting firms determines cohesion and competition power from a CPA firm. The focus on market competition will be accounting partnership culture of competition. There are significant differences between the accounting firm´s partnership culture with people integration as their important characteristics and common companies with fund integration. Based on international experience and CIS(Corporate Identity System) theory, this paper creatively proposes the design ideas of evaluation system of accounting firm´s partnership culture, establishing the leading evaluation layer with accounting firm´s concept system, behavioral system, and visual system, While the auxiliary evaluation layers is constructed. Then we adopt fuzzy evaluation method to make comprehensive evaluation on accounting firm´s partnership culture, in order to further optimize our accounting firm´s internal governance mechanism.
Keywords :
accounting; cultural aspects; fuzzy set theory; CPA firm cohesion; CPA firm competition; accounting firm behavioral system; accounting firm concept system; accounting firm internal governance mechanism; accounting firm partnership culture; accounting firm visual system; certified public accountant; corporate identity system theory; fund integration; fuzzy evaluation method; Character recognition; Cultural differences; Lead; Organizations; Technological innovation; Weight measurement; accounting firm; evaluation system; fuzzy evaluation method; internal governance; partnership culture;
Conference_Titel :
Management Science and Engineering (ICMSE), 2011 International Conference on
Conference_Location :
Rome
Print_ISBN :
978-1-4577-1885-4
DOI :
10.1109/ICMSE.2011.6070015