Title :
Investigating Trends in Social TV Services Based on User Participating Experiments
Author :
Hamaguchi, Narichika ; Fujisawa, Hiroshi ; Miyazaki, Masaru ; Yonekura, Ritsu ; Nishimura, Satoshi
Author_Institution :
Sci. & Technol. Res. Labs., Japan Broadcasting Corp. (NHK), Tokyo, Japan
Abstract :
Social media can no longer be described as a fad, because they are becoming part of the social infrastructure. It has been pointed out that there is a high degree of affinity between social media and TV viewing. In this paper, by analyzing the results of experiments conducted with the participation of large numbers of users on "teleda" (a large-scale social TV system), we discuss the viewing behavior of users in social TV systems and the future shape of TV media in the social media era.
Keywords :
multimedia systems; social networking (online); television broadcasting; TV viewing; large-scale social TV system; social TV services; social infrastructure; social media; teleda; user participating experiment; Broadcasting; Market research; Media; Social network services; Streaming media; TV; Web sites; Social TV; User Behavior Analysis; Video-on-Demand;
Conference_Titel :
Network-Based Information Systems (NBiS), 2012 15th International Conference on
Conference_Location :
Melbourne, VIC
Print_ISBN :
978-1-4673-2331-4
DOI :
10.1109/NBiS.2012.16
