DocumentCode
2261261
Title
LDA Based Related Word Detection in Advertising
Author
Jin, Xin ; Xia, Huan ; Li, Juanzi
Author_Institution
Dept. of Comput. Sci. & Technol., Tsinghua Univ., Beijing, China
fYear
2010
fDate
20-22 Aug. 2010
Firstpage
90
Lastpage
94
Abstract
In this paper, we propose a new method for related word detection in Advertising by combining LDA topic model and word co-occurrence. We use a corpus of BaiduBaike, which is a Chinese Encyclopedia, to calculate the word co-occurrence. Words allocation on topics driven by LDA is used to sort the related words glossary which is obtained by the traditional co-occurrence procedure. We evaluate our method on advertising related word recognition, and the experiments result shows that the method is feasible.
Keywords
advertising; character recognition; encyclopaedias; word processing; BaiduBaike corpus; Chinese encyclopedia; LDA based related word detection; advertising; word allocation; word cooccurrence; word recognition; Advertising; Context; Entropy; Noise; Probability distribution; Semantics; Terminology; Advertising; Context; Entropy; LDA; Related Words; Similarity;
fLanguage
English
Publisher
ieee
Conference_Titel
Web Information Systems and Applications Conference (WISA), 2010 7th
Conference_Location
Hohhot
Print_ISBN
978-1-4244-8440-9
Type
conf
DOI
10.1109/WISA.2010.35
Filename
5581392
Link To Document