A Study on the Information Integrated Mechanism of Tourist Destination Marketing System

Author

Zhang Wei ; Wang Jiu-Wei

Author_Institution

Sch. of Econ. & Manage., Wuhan Univ., Wuhan

fYear

2009

fDate

23-24 May 2009

Firstpage

1

Lastpage

6

Abstract

Destination marketing system (DMS) is vital to both development of regional travel industry and international marketing. It is the internationally acknowledged advanced thinking of development of travel information. This article sets about the travel e-commerce, probes into the origin and development of DMS, make detailed analysis of the DMS of the travel from "information integration-positive feedback-function promoting", and considers DMS is a kind of dynamic network of co-operation system that renders to destination travel industry connected with every resource utilizing computer, modern communication technology and Internet. Some methods and approaches to solve these problems can also be found in this paper.

Keywords

electronic commerce; marketing data processing; travel industry; Internet; cooperation system; information integrated mechanism; information integration-positive feedback-function promoting; international marketing; modern communication technology; regional travel industry; tourist destination marketing system; travel e-commerce; Communication industry; Computer industry; Computer networks; IP networks; Industrial economics; Information analysis; Information systems; Information technology; Marketing management; Probes;

fLanguage

English

Publisher

ieee

Conference_Titel

E-Business and Information System Security, 2009. EBISS '09. International Conference on

Conference_Location

Wuhan

Print_ISBN

978-1-4244-2909-7

Electronic_ISBN

978-1-4244-2910-3

Type

conf

DOI

10.1109/EBISS.2009.5137907

Filename

5137907