Title : 
The Research on the Innovation Strategy of Electric Vehicle Demonstration
         
        
            Author : 
Fu Xiang ; Hu Binxiang ; Wang Yuning
         
        
            Author_Institution : 
Sch. of Automobile Eng., Wuhan Univ. of Technol., Wuhan
         
        
        
        
        
        
            Abstract : 
This paper analyzes the current situation of Chinapsilas electric vehicle demonstration. Taking Wuhan Electric Vehicle Demonstration as the research object, based on the SWOT analysis, the innovation strategy of Wuhan EV demonstration enterprise is discussed. This paper proposes the innovation strategy key in the following several aspects: combination of HEV mercerization and EV demonstration generalization; diversification of energy structures of demonstration vehicle; coordination and complete between demonstration and EV testing base; evaluation of the policy application and breakthrough; taking Wuhan as the centre, enlarge the demonstration areas; construction and improvement of infrastructure; development further of globalization communication and cooperation.
         
        
            Keywords : 
electric vehicles; globalisation; innovation management; EV demonstration generalization; HEV mercerization; SWOT analysis; electric vehicle demonstration; energy structure diversification; globalization communication; innovation strategy; Automobiles; Automotive engineering; Cities and towns; Electric vehicles; Government; Hybrid electric vehicles; Information technology; Research and development; Seminars; Technological innovation; Electric Vehicle Demonstration; SWOT analysis; Wuhan; innovation strategy;
         
        
        
        
            Conference_Titel : 
Future Information Technology and Management Engineering, 2008. FITME '08. International Seminar on
         
        
            Conference_Location : 
Leicestershire, United Kingdom
         
        
            Print_ISBN : 
978-0-7695-3480-0
         
        
        
            DOI : 
10.1109/FITME.2008.56