Title :
Upgrade of the internal service quality based on the evaluation system in China
Author_Institution :
Sch. of Econ. & Manage., ZhengZhou Univ. of Light Ind., Zhengzhou, China
fDate :
June 29 2010-July 1 2010
Abstract :
The research on the service quality has tended to focus on external service quality to meet external customer, rather than on internal service quality. In order to improve internal service quality, it is important to measure the internal service quality. Based on Hallowell´s internal service quality scale, according to Chinese cultural background and the modern times, this paper establishes the internal service quality evaluation system, and then this paper discusses some measures to upgrade the internal service quality based on the evaluation system in China.
Keywords :
customer satisfaction; service industries; China evaluation system; Chinese cultural background; Hallowell internal service quality scale; external customer; internal service quality upgrade; Book reviews; Teamwork; Training; dimension; evaluation; internal service quality; internal service recovery;
Conference_Titel :
Communication Systems, Networks and Applications (ICCSNA), 2010 Second International Conference on
Conference_Location :
Hong Kong
Print_ISBN :
978-1-4244-7475-2
DOI :
10.1109/ICCSNA.2010.5588862