Title :
Shifting from manufacturing to service in engineering and assembly industries
Author :
Huimin, Tan ; Yezhuang, Tian ; Yang, Yang
Author_Institution :
Sch. of Manage., Harbin Inst. of Technol., Harbin, China
Abstract :
Increasing competitive intensity and higher market complexity force enterprises to innovate their manufacturing and business strategies in order to remaining competitive in the international market. This paper set out to test the effect on whether companies shifting manufacturing to service has a direct influence on business performance. This study is based on the data from the fifth International Manufacturing Strategy Survey that was conducted in 19 countries worldwide. The finding can provide guideline for manufacturers to select their future service strategies.
Keywords :
assembling; management of change; manufacturing industries; service industries; strategic planning; assembly industries; business strategies; engineering industries; manufacturing strategies; manufacturing-to-service shifting; Assembly; Companies; Industries; Marketing and sales; Reliability; business performance; manufactuimg strategies; service strategy;
Conference_Titel :
Service Systems and Service Management (ICSSSM), 2011 8th International Conference on
Conference_Location :
Tianjin
Print_ISBN :
978-1-61284-310-0
DOI :
10.1109/ICSSSM.2011.5959314
