DocumentCode
2390027
Title
Aligning business and technology strategies - an evaluation of a third generation wireless technology
Author
Asif, Saad Zaman
Author_Institution
Technol. Res. & Dev., Overland Park, KS, USA
fYear
2003
fDate
2-4 Nov. 2003
Firstpage
456
Lastpage
460
Abstract
This paper addresses the process by which Sprint aligns its business and technology selection strategies for its wireless services. The paper uses the example of a 3G (Third Generation) wireless technology called "cdma2000 1xEV-DO" to describe the process of technology evaluation and its correlation with business strategies.
Keywords
3G mobile communication; code division multiple access; commerce; marketing; packet radio networks; technology management; 1xEV-DO; 1xEV-DV; 3G; Sprints business alignment; cdma2000; technology selection; third generation wireless technology; wireless services; Feedback; Multiaccess communication; Paper technology; Prototypes; Research and development; Speech analysis; Standards organizations; Telecommunication standards; Testing; Time to market;
fLanguage
English
Publisher
ieee
Conference_Titel
Engineering Management Conference, 2003. IEMC '03. Managing Technologically Driven Organizations: The Human Side of Innovation and Change
Print_ISBN
0-7803-8150-5
Type
conf
DOI
10.1109/IEMC.2003.1252314
Filename
1252314
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