DocumentCode
2392197
Title
Study on Business Models Transformation of Online Travel Services Industry
Author
Peng, Lifang ; Zhang, Liangliang
Author_Institution
Sch. of Manage., Xiamen Univ., Xiamen, China
fYear
2010
fDate
7-9 May 2010
Firstpage
3042
Lastpage
3045
Abstract
Though online travel services industry has been going through rapid growth, the business models were ambiguous and immature. Even the leader CTrip.com learns by trial and error. Therefore, study on business models transformation of companies in this industry is significant, especially on those medium-and-small ones because they are in the majority. In this work, we evaluate the business model of a new online travel services provider which has been evolved from a large ticket agent. The evaluation is based on in-depth investigation of the company, and a classical theory of business models is applied.
Keywords
Internet; business data processing; travel industry; CTrip.com; business models transformation; online travel services; services industry; travel industry; Atmospheric modeling; Biological system modeling; Companies; Industries; Marketing and sales; Portfolios; OTS; Tempus; business model; transformation;
fLanguage
English
Publisher
ieee
Conference_Titel
E-Business and E-Government (ICEE), 2010 International Conference on
Conference_Location
Guangzhou
Print_ISBN
978-0-7695-3997-3
Type
conf
DOI
10.1109/ICEE.2010.767
Filename
5590418
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