Title :
Research on Antecedents of Adoption Intentions of Collaborative Commerce Based on TOE and TAM
Author :
Zhao, Hongxia ; Yang, Jiaoping ; Wang, Xinhai
Author_Institution :
Sch. of Marketing Manage., Liaoning Tech. Univ., Huludao, China
Abstract :
The theoretical model of collaborative commerce adoption intentions is proposed based on TOE and TAM, with the perceived risk variable added to the model. Empirical analysis shows that environmental permission, organizational support and technical support affect adoption intentions through perceived risk, perceived usefulness and perceived ease of use.
Keywords :
electronic commerce; groupware; risk analysis; TAM model; TOE model; collaborative commerce adoption intention; organizational support; risk analysis; technical support; technology acceptance model; technology-organization-environment model; Collaboration; Companies; Correlation; Mathematical model; Reliability; TAM model; TOE model; antecedents of adoption intentions; collaborative E-commerce; structural equation modeling;
Conference_Titel :
E-Business and E-Government (ICEE), 2010 International Conference on
Conference_Location :
Guangzhou
Print_ISBN :
978-0-7695-3997-3
DOI :
10.1109/ICEE.2010.91
