Research on green supply chain motivation of steel enterprises in China

In order to ensure the green supply chain management of the steel enterprise in china implemented effectively, a motivation contract was put forward to encourage the members of the supply chain to implement “green” reformation actively. The model based on principal-agent theory and contract theory was built to distinguish members who has really reformed, and analyze the effect of the contract on supply chain members´ expectation profits and efficiency. Results show that the motivation contract can not only distinguish the true “green” reformer, but also can inspires supply chain members to carry out “green” reform effectively. The steel enterprise in china can construct green supply chain system with this model.