DocumentCode
2434803
Title
New product development and technical innovation of China´s trade
Author
Ling, Wang
Author_Institution
Univ. of Sci. & Technol. Liaoning, Anshan, China
fYear
2011
fDate
8-11 Jan. 2011
Firstpage
1352
Lastpage
1355
Abstract
This paper introduces the new product development and technical innovation of China´s trade. The paper expounds viewpoint from brand concept, ethnic culture and so on, which points out that green design, high technology content and rules of trade are the methods and strategies to develop international market. The paper concludes that developing new products and using technical innovation are the ways to change economic growth and to build the innovative country of china.
Keywords
economics; environmental factors; innovation management; international trade; marketing; product design; product development; technology management; China; brand concept; economic growth; ethnic culture; green design; high technology content; international market; product development; technical innovation; trade rules; Green products; Industries; International trade; Product development; Steel; Technological innovation; international market; product development; technology innovation;
fLanguage
English
Publisher
ieee
Conference_Titel
Management Science and Industrial Engineering (MSIE), 2011 International Conference on
Conference_Location
Harbin
Print_ISBN
978-1-4244-8383-9
Type
conf
DOI
10.1109/MSIE.2011.5707676
Filename
5707676
Link To Document