Why did you record this video? An exploratory study on user intentions for video production

Why do people record videos and share them? While the question seems to be simple, user intentions have not yet been investigated for video production and sharing. A general taxonomy would lead to adapted information systems and multimedia interfaces tailored to the users´ intentions. We contribute (1) an exploratory user study with 20 participants, examining the various facets of user intentions for video production and sharing in detail and (2) a novel set of user intention clusters for video production, grounded empirically in our study results. We further reflect existing work in specialized domains (i.e. video blogging and mobile phone cameras) and show that prevailing models used in other multimedia fields (e.g. photography) cannot be used as-is to reason about video recording and sharing intentions.