Improving Graduate Employability by Using Social Networking Systems

In a recent decade many universities responded to challenges of the internet penetration into the society and economics by simply adding computerized facilities to their existing curriculum services as their e-learning strategy [3] so that the traditional teaching and learning model could be preserved. This e-learning strategy deployment is now being challenged by the emergence of Social Networking System/Site (SNS). In order to evaluate how SNS would have affected current Higher Education System (HES), one needs to look into the inner working of value exchange within a broader societal community to extract relational interactions among its participating components (entities), and substantiate what had been challenged internally of a community to prepare for the external intrusion of SNS in a foreseeable future. In this paper, a triple-entity learning community framework is proposed with its Core Value that glues the participating entities together (Figure 5). Prior to this framework, graduate´s employability issues as part of the Core Value are brought to the surface to help educators revise their existing e-learning strategies, so that curriculum content providing educational resources to its clients will be serviced in a more timely and responsive manner.