Title :
Research on the relationship of WeChat and mobile communication
Author :
Zhao Baoguo ; Feng Xuyan
Author_Institution :
Sch. of Econ. & Manage., Beijing Univ. of Posts & Telecommun., Beijing, China
Abstract :
This paper takes the college students as the research object and collect relevant data through survey. Then we use the ecology thought to analyze the impact that the WeChat has on the mobile communication. The conclusion provides some reference for operators to decide the next step for further development.
Keywords :
data acquisition; electronic messaging; mobile communication; WeChat; college students; data collection; mobile communication; Business; Communities; Educational institutions; Frequency conversion; Instant messaging; Mobile communication; Telecommunications; Ecological niche theory; Mobile communication; WeChat;
Conference_Titel :
Consumer Electronics - China, 2014 IEEE International Conference on
Conference_Location :
Shenzhen
DOI :
10.1109/ICCE-China.2014.7029861