Title :
Analysis of strategic decision-making of company´s project investment based on portfolio theory
Author_Institution :
Sch. of Econ. & Manage., Tianjin Univ., Tianjin, China
Abstract :
Aiming at the problem of risk evaluation and decision-making of corporation´s project investment programming scenario, the paper sets up project yield evaluation model based on projects´ investment incomes. The conception of strategic environment is introduced, and its probability distributing is used to describe the environment´s uncertainty inside and outside of corporation. Hence, taking integration yield even value m and variation sigma0 2 which weighs risk degree as evaluation index of project investment programming scenario; optimum risk decision-making model is established using portfolio theory. At last, the paper illuminates the application approach and validity of the model through a concrete example.
Keywords :
decision making; investment; probability; project management; risk analysis; strategic planning; evaluation index; optimum risk decision-making model; probability distribution; project investment; risk evaluation; strategic decision-making analysis; Decision making; Environmental management; Investments; Portfolios; Project management; Resource management; Risk analysis; Risk management; Technology management; Uncertainty; company´s project investment planning; portfolio theory; risk decision-making; risk evaluation;
Conference_Titel :
Industrial Engineering and Engineering Management, 2009. IE&EM '09. 16th International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4244-3671-2
Electronic_ISBN :
978-1-4244-3672-9
DOI :
10.1109/ICIEEM.2009.5344624