• DocumentCode
    2590484
  • Title

    Does the advent of desktop publishing signal the triumph of style over substance?

  • Author

    King, Sally

  • Author_Institution
    Comput. Syst., Washington Univ., Seattle, WA, USA
  • fYear
    1990
  • fDate
    12-14 Sept. 1990
  • Firstpage
    149
  • Lastpage
    152
  • Abstract
    The author points out that many publications that can be produced on a variety of desktop publishing packages look spectacular. She then wonders if, since documents can look so good regardless of what they say, it is inevitable that their looks will be more important than their contents. She concludes that communicators must be aware of the value of both style and substance, but striking the proper balance between them is not an easy task.<>
  • Keywords
    desktop publishing; technical presentation; desktop publishing; style; substance; Business communication; Desktop publishing; Dictionaries; Documentation; Electronic mail; Internet; Packaging; Speech; TV; Writing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Professional Communication Conference, 1990. IPCC 90. Communication Across the Sea: North American and European Practices, International
  • Conference_Location
    Guildford, UK
  • Type

    conf

  • DOI
    10.1109/IPCC.1990.111175
  • Filename
    111175