Title :
A framework of conversational recommender system based on user functional requirements
Author :
Widyantoro, Dwi H. ; Baizal, Z.K.A.
Author_Institution :
Sch. of Electr. Eng. & Inf., Inst. Teknol. Bandung, Bandung, Indonesia
Abstract :
Specifying requirements based on technical features of the product are frequently difficult for most customers in purchasing a multi-function and multi-feature products. A more natural way to identify customers´ needs is by asking what they really want to use with the product they are looking for. To address this issue, we propose a framework of conversational recommender system that is based on user functional requirement. This framework covers ontology structure and interaction mechanism that can explore user´s preference from their functional requirements. The ontology is composed of three different interacting hierarchical classes: functionality requirement class, component class and product class. Interaction in this system is performed through question-answering dialogue, product recommendation and explanation, similar to the interaction between customer and professional sales support.
Keywords :
customer satisfaction; marketing data processing; ontologies (artificial intelligence); recommender systems; component class; conversational recommender system; customer needs; functionality requirement class; interaction mechanism; multifeature product; multifunction product; ontology structure; product class; product recommendation; purchasing; question-answering dialogue; user functional requirement; Cognition; Communications technology; Conferences; Navigation; Ontologies; Random access memory; Recommender systems; conversational recommender system; functional requirement; interraction mechanism; ontology structure; user modeling;
Conference_Titel :
Information and Communication Technology (ICoICT), 2014 2nd International Conference on
Conference_Location :
Bandung
DOI :
10.1109/ICoICT.2014.6914058