Title :
A new demand forecasting paradigm ‘customer-centric individual demand forecasting’
Author :
Tang, Zhongjun ; Chen, Xiaohong
Author_Institution :
Central South Univ., Changsha
Abstract :
An increasing trend towards forecasting individual demand is occurring due to customers demanding their orders for individual products be fulfilled under short delivery time. The basic principles, forecasting process, handicaps, and enabler of a new demand forecasting method, named customer-centric individual demand forecasting, were proposed.
Keywords :
customer services; demand forecasting; customer-centric individual demand forecasting; delivery time; individual products; Autocorrelation; Demand forecasting; Frequency; Information analysis; Internet; Manufacturing industries; Marketing and sales; Predictive models; Product customization; Smoothing methods; Forecasting paradigm; individual demand forecasting; total customer participation; total value fusion;
Conference_Titel :
Industrial Engineering and Engineering Management, 2007 IEEE International Conference on
Conference_Location :
Singapore
Print_ISBN :
978-1-4244-1529-8
Electronic_ISBN :
978-1-4244-1529-8
DOI :
10.1109/IEEM.2007.4419370
