OTT services in Bosnia and Herzegovina

We have witnessed the rapid progress of information technology and the rapid penetration of the large number of services worldwide. Users can use OTT services on any device, regardless of the network access. For the purpose of using the various devices developed applications provide easy access to tailored device on which the application is installed. This paper explains the concept of OTT services as well as traditional operator´s response to OTT challenges. An analysis for the world market and analysis of the market of Bosnia and Herzegovina is given. Also, a brief overview of the OTT services regulation is given.