• DocumentCode
    2614834
  • Title

    Research of the personalized recommender for E-Commerce based on web usage mining and collaborative filtering technique

  • Author

    Zhang, Xinmeng ; Jiang, ShengYi

  • Author_Institution
    Cisco Sch. of Inf., Guangdong Univ. of Foreign Studies, Guangzhou, China
  • fYear
    2011
  • fDate
    27-29 June 2011
  • Firstpage
    1568
  • Lastpage
    1571
  • Abstract
    Personalized recommender services of E-Commerce provides users with the preference items based on their Interest.Through web log mining,Forms the users´ access matrix,Calculate the similarity of users´ browsing habits and get the k-nearest neighbor users,According to neighbors´ project evaluation,forecast the target user´s evaluation of the project and give A top-N recommended items. Experiments show that the algorithm efficiency are achieved satisfactory recommendation results and solve the problem of new users in a degree.
  • Keywords
    Internet; data mining; electronic commerce; groupware; information filtering; recommender systems; Web log mining; Web usage mining; access matrix; collaborative filtering technique; e-commerce; personalized recommender; Business; Collaboration; Manganese; Recommender systems; Tin; Writing; E-commerce; Personalized Recommendation; web usage mining;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Science and Service System (CSSS), 2011 International Conference on
  • Conference_Location
    Nanjing
  • Print_ISBN
    978-1-4244-9762-1
  • Type

    conf

  • DOI
    10.1109/CSSS.2011.5974386
  • Filename
    5974386