Title :
Influence of cultural factors on leisure sports behavior of city dwellers in Shenzhen
Author :
Wu, Kexiang ; Cheng, Jing ; Ye, Minghai ; Zeng, Tingting
Author_Institution :
Sch. of Econ. & Manage., Tongj i Univ., Shanghai, China
Abstract :
This study was designed to investigate the relationships among cultural factors and leisure sports behavior of city dwellers which based on Karahanna´s behavior theory. Structural equation modeling techniques were used to test the hypothesized relations in a sample of 383 dwellers in Shenzhen,China.SPSS 16.0 and AMOS16.0 were employed to analyze survey data to consider the interactive influences of cultural value, social support, cognition, skills and behavior of leisure sports among city dwellers.The results show that four cultural factors are affecting dwellers´ leisure sport in varying degrees, and then according to the results, some rational suggestions are proposed.
Keywords :
behavioural sciences; cultural aspects; data analysis; leisure industry; social sciences; sport; statistical analysis; AMOS16.0; China; Karahanna behavior theory; SPSS 16.0; Shenzhen; city dwellers; cognition; cultural factors; leisure sport skills; leisure sports behavior; social support; structural equation modeling techniques; survey data; survey data analysis; Analytical models; Cities and towns; Cognition; Cultural differences; Data models; Mathematical model; Software measurement; city dwellers; cultural factor; leisure sports; leisure sports behavior;
Conference_Titel :
Computer Science and Service System (CSSS), 2011 International Conference on
Conference_Location :
Nanjing
Print_ISBN :
978-1-4244-9762-1
DOI :
10.1109/CSSS.2011.5974402
