DocumentCode
2638282
Title
Abiding geocast for commercial ad dissemination in the vehicular ad hoc network
Author
Lim, Yujin ; Ahn, Sanghyun ; Cho, Kwon-Hee
fYear
2011
fDate
9-12 Jan. 2011
Firstpage
115
Lastpage
116
Abstract
This paper presents an abiding geocast protocol for the vehicular ad hoc network (VANET) so that commercial advertisement can be disseminated to as many vehicles as possible with a smaller number of message forwardings. To evaluate the performance of our protocol, we have implemented the prototype on the Madwifi driver for Linux and performed experimental simulations in various environments.
Keywords
Linux; multicast protocols; vehicular ad hoc networks; Linux; Madwifi driver; VANET; commercial ad dissemination; commercial advertisement; geocast protocol; message forwardings; vehicular ad hoc network; Ad hoc networks; Conferences; Driver circuits; Linux; Protocols; Prototypes; Vehicles;
fLanguage
English
Publisher
ieee
Conference_Titel
Consumer Electronics (ICCE), 2011 IEEE International Conference on
Conference_Location
Las Vegas, NV
ISSN
2158-3994
Print_ISBN
978-1-4244-8711-0
Type
conf
DOI
10.1109/ICCE.2011.5722491
Filename
5722491
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