Title :
Examining the Value of Mobile Content Delivery in Ireland: Where Is the Next Killer Application?
Author :
Hopkins, John L. ; Fynes, Brian
Author_Institution :
Nat. Inst. of Technol. Manage., Univ. Coll. Dublin
Abstract :
The task undertaken in this research relates to developing an understanding the dynamics of the delivery of mobile content in Ireland, specifically from a business perspective, in an attempt to develop an accurate value map that illustrates the interactivity and value distribution between the players involved, and highlights where the next big advances in the industry are expected to occur.
Keywords :
mobile communication; Ireland; mobile content delivery; Communication industry; Costs; Couplings; Educational institutions; Manufacturing; Performance analysis; Portals; Space technology; Supply chains; Technology management;
Conference_Titel :
Vehicular Technology Conference, 2007. VTC2007-Spring. IEEE 65th
Conference_Location :
Dublin
Print_ISBN :
1-4244-0266-2
DOI :
10.1109/VETECS.2007.651
