DocumentCode :
2702
Title :
Book interview
Author :
Smith, Nick
Volume :
10
Issue :
3
fYear :
2015
fDate :
Apr-15
Firstpage :
92
Lastpage :
93
Abstract :
From time to time the world of management book publishing comes up with a real classic. It was 10 years ago when we first got line of sight of ´Blue Ocean Strategy´, a book that was to sell 3.5 million copies internationally.
fLanguage :
English
Journal_Title :
Engineering & Technology
Publisher :
iet
ISSN :
1750-9637
Type :
jour
DOI :
10.1049/et.2015.0358
Filename :
7145563
Link To Document :
https://search.ricest.ac.ir/dl/search/defaultta.aspx?DTC=49&DC=2702
