Title :
Views on Personal Networks and Business Opportunities
Author :
Roswall, Rune ; Windekilde, Iwona
Author_Institution :
TeliaSonera
Abstract :
The EU project MAGNET-beyond has examined the business opportunities regarding personal networks (PN) for the typical value network stakeholders. In the current communication markets, companies deliver services to customers in cooperation with other market players profiting on different business opportunities. The aim has been to examine new business opportunities PNs. This work consists of three main elements: (a) classification and categorisation of different business opportunity areas, (b) an overview of relevant Industry trends, (c) explanation of stakeholder opportunities and the strategies that they could develop for the commercialisation of the PN technology.
Keywords :
innovation management; personal communication networks; telecommunication industry; EU project MAGNET; business opportunities; categorisation; classification; commercialisation; market players; personal networks; stakeholder opportunities; Business communication; Companies; Computer mediated communication; Context awareness; Electronic mail; Large-scale systems; Magnetic cores; Security; Technological innovation; Testing;
Conference_Titel :
Consumer Communications and Networking Conference, 2009. CCNC 2009. 6th IEEE
Conference_Location :
Las Vegas, NV
Print_ISBN :
978-1-4244-2308-8
Electronic_ISBN :
978-1-4244-2309-5
DOI :
10.1109/CCNC.2009.4784977
