Adaptive supply network: How Nokia absorbs demand shocks through RosettaNet and modularity design

Author

Hsiao, Ruey-Lin ; Chen, Hui-Fen ; Liao, Chi-Hsu

Author_Institution

Grad. Inst. of Technol. & Innovation Manage., Nat. Cheng-Chi Univ., Taiwan

fYear

2010

fDate

2-5 June 2010

Firstpage

123

Lastpage

128

Abstract

This case study examines an innovative logistic service enabled by inter-organizational systems. It investigates how Nokia deploys RosettaNet to share information within supply network and deal with demand shocks from various sources. Moreover, RosettaNet-enabled partnership cannot be effective without the support of product modularity design. Theoretical contributions and practical suggestions are elaborated.

Keywords

industrial economics; innovation management; logistics; organisational aspects; product design; supply chain management; telecommunication industry; telecommunication standards; Nokia; RosettaNet-enabled partnership; adaptive supply network; demand shocks; innovative logistic service; interorganizational system; product modularity design; Adaptive systems; Collaboration; Demand forecasting; Electric shock; Logistics; Product design; Supply chain management; Supply chains; Surges; Technological innovation; Case Study; Demand Shocks; Modularity Design; RosettaNet; Service Innovation; Supply Network;

fLanguage

English

Publisher

ieee

Conference_Titel

Management of Innovation and Technology (ICMIT), 2010 IEEE International Conference on

Conference_Location

Singapore

Print_ISBN

978-1-4244-6565-1

Electronic_ISBN

978-1-4244-6566-8

Type

conf

DOI

10.1109/ICMIT.2010.5492825

Filename

5492825